Why should you have a Facebook chat bot on your website?
Installing a live Facebook chat bot into your website design is much easier than you might think.
Have you peeked at our live chat feature? Feel free to jump on and speak to one of our friendly website designers. Alternatively, you can read on if you’d like to learn more about integrating a live chat feature into your website, eCommerce shop or mobile app.
The live chat feature on websites are still a relatively new sales tool for most companies out there. It’s well worth considering especially if your potential customers don’t happen to buy your products and or services every day. Our own list of services is a good prime example. Web Design & Development, Graphic Design, SEO, and Digital Marketing are all fast-paced specialties, that when there is such a high demand of good online marketers nowadays, and as human we want things in an instant. We must make sure we are there within seconds or minutes for our potential customers as we know that there is an 85% more likely chance of gaining a new customer if you have engaged at some level in the past.
How Does it Work?
You may have seen a pop-up box appearing after you’ve been on a website for a few moments, offering you the opportunity to chat. It’s a relatively simple feature to embed into your web design and works brilliantly as a digital marketing tool. You can switch it on and off to suit your working day, or even select a system that can be managed by an external company, enabling your business to be responsive 24/7.
Show Your Brand in Action
Engaging with your website visitors gives them an early opportunity to get to know you. By giving them, instant, useful information in a non-intrusive way, you can demonstrate what it’s like to work with you, or provide reassurance that they are making the right purchase decision.
Personalize Your Online Shop
If you saw a customer at your physical shop or premises looking confused, or about to walk out the door you would no doubt approach them to offer your help. Live chat allows you to help visitors on your eCommerce site in the same way. Interacting at the right moment can make the difference between a customer abandoning their shopping journey and getting the help they need to make an enquiry or purchase.
Improve Your Customer Journey
Customer journey analysis always forms a key part of our web design and development process. A great web design streamlines your customers’ experiences and ensures they find the information they are looking as quickly as possible. Live chat doesn’t replace a clear menu, well-structured website, or effective calls to action, but it does compliment them beautifully. Being able to get an answer to a query almost immediately without having to make a phone call or send an email makes your customers’ experiences that bit easier.
Get the Edge on Your Competitors
Digital marketing is extremely competitive and will only become increasingly more. Having done the hard work to attract visitors to your site through SEO strategy, pay per click Ad Words or social media, Live Chat is a simple way to keep them engaged and ensure they don’t just bounce off to a competitor’s website.
If you’d like advice on how to integrate Live Chat into your own website, why not Live Chat with us how? If you’re not sufficiently convinced by the new technology just yet or have dealt with a “fly by night” marketing agency in the past and the experience left a bad taste in your mouth, please contact us at (780)916-0615 or info@f12media.com and one of our team members will be glad to answer any of your inquiries! You can always connect with us using the chat bot at the right bottom corner below!